Berkshire Beyond Buffett: The Enduring Value of Values by Lawrence A. Cunningham

By Lawrence A. Cunningham

Berkshire Hathaway, the $300+ billion conglomerate that Warren Buffett outfitted, is likely one of the world's biggest and most famed organisations. but, for all its energy and star, few humans comprehend Berkshire, and lots of think it can't live on with out Buffett. This publication proves that assumption incorrect.

In a finished portrait of the specific company tradition that unites and sustains Berkshire's fifty direct subsidiaries, Lawrence A. Cunningham finds the features that advertise the conglomerate's perpetual prosperity.

Riveting tales recount each one subsidiary's origins, triumphs, and trip to Berkshire and demonstrate the thoughts managers use to generate monetary price from intangible values, reminiscent of thrift, integrity, entrepreneurship, autonomy, and a feeling of permanence.

Rich with classes for these wishing to benefit from the Berkshire version, this attractive ebook is a worthy learn for marketers, enterprise proprietors, managers, and traders, and it makes a huge source for students of company stewardship.

Berkshire past Buffett explores not just what's going to ensue to Berkshire after Buffett, yet provides all of Berkshire at the back of Buffett, the inspiring managerial luminaries, cutting edge marketers, and devotees of deep values that outline this esteemed organization.

General readers will take pleasure in studying how an iconoclastic businessman reworked a suffering cloth corporation right into a company castle destined to be his lasting legacy.

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Corporate culture can be a mystery at the simplest of companies; that of Berkshire can seem tantamount to explaining the rings of Saturn. At the outset of my work, I addressed the challenge by scrutinizing Berkshire’s and Buffett’s publications for artifacts of corporate culture. The materials I scoured included the company’s annual reports and Buffett’s letters to shareholders, particularly those addressing the subsidiaries and their histories and leaders. I also examined all of Berkshire’s press releases, especially ones reporting on its acquisitions, and the statements, appearing in every Berkshire annual report for decades, of its creed (called “owner-related business principles”) and acquisition criteria.

John (grandson-in-law of the founder of MiTek). For help with innumerable queries, thanks to executive assistants at Berkshire and elsewhere, including Debbie Bosanek and Deb Ray (Buffett’s office); Debby Hawkins and Griffin B. Weiler (Santulli’s office); Patricia Matson (Murphy’s office); Denise Copeland (Clayton Homes); Doerthe Obert (Munger’s office); Julie Young (Lubrizol); Julie Ring (MiTek); and Linda A. Rucconich (FlightSafety). In my office at George Washington University, thanks to the excellent support staff, including Bonnie Sullivan, Sara Westfall, and Lillian White; in my New York office at Cardozo Law School, thanks to Matthew Diller and Edward Stein for facilitating it, and to the outstanding staff for supporting me there, especially Lillian Castanon, Val Myteberi, Sandra Pettit, and Josh Vigo.

Some treat Buffett’s identity as a negative for Berkshire’s future. 8 On the contrary—a company often proves its sustainability by prospering through a succession of senior leaders, even iconic ones. Burlington Northern Santa Fe (BNSF), an amalgamation that dates to 1849, illustrates this. Among its earliest leaders was nineteenth-century railroad magnate James J. ”9 Examples abound in the dozen multigeneration family businesses among Berkshire subsidiaries. These include subsidiaries in their fifth or fourth generations and many in their third or second.

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